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Non-Fiction Reading - Corporate America

StocksHow the Web was Won: Microsoft from Windows to the Web by Paul Andrews [338.761005 AND]

Barbarians at the Gate: The Fall of RJR Nabisco by Bryan Burrough [338.83664 BUR]

The Pampered Chef: The Story of One of America's Most Beloved Companies by Doris Christopher [BIO CHRISTOPHER]

Who Says Elephants Can't Dance?: Inside IBM's Historic Turnaround by Louis V. Gerstner [338.761004 GER]

Hershey's: Milton S. Hershey's Extraordinary Life of Wealth, Empire, and Utopian Dreams by Michael D'Antonio [BIO HERSHEY]

The Wal-Mart Effect: How the World's Most Powerful Company Really Works, and How it's Transforming the American Economy by Charles Fishman [381.097 FIS]

Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success by Kevin Freiberg [387.7065 FRE]

The Cult of Mac by Leander Kahney [004.165 KAH]

Built From Scratch: How a Couple of Regular Guys Grew the Home Depot from Nothing to $30 Billion by Bernie Marcus [381.45683 MAR]

The Smartest Guys in the Room: the amazing rise and scandalous fall of Enron by Bethany McLean [333 .79 MCL]

Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time by Howard Schultz [647.9573 SCH]

Amazon.com: Get Big Fast by Robert Spector [658.8 SPE]

The Nordstrom's Way to Customer Service Excellence: A Handbook for Implementing Great Service in Your Organization by Robert Spector [658 .812 SPE]

Disney War by James B. Stewart [384.809 STE]

AOL.COM: How Steve Case Beat Bill Gates, Nailed the Netheads, and Made Millions in the War for the Web by Kara Swisher [338.761004 SWI]

The Google Story: Inside the Hottest Business, Media, and Technology Success of Our Times by David A. Vise [338.709 VIS]

Jack: Straight from the Gut by Jack Welch [338.709 WEL]
 

Posted: 05/24/06

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